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This paper analyzes three Pixar movies to determine if a genre exists among them and if so, what are characteristics of the genre. I uncover rhetoric in Pixar’s animated movies that we may have watched as kids. Pixar is the rhetor in the study that uses symbols, which can be anything from themes, characters, settings, words, and imagery to communicate to the audience. Findings help audiences understand possible messages movie creators at Pixar send without us realizing. Analysis of the three artifacts help us understand Pixar’s creative strategy, the nature of contemporary Hollywood animation, and underlying elements of Pixar movies.
